Vidyo Introduces Breakthrough Business Model for Enterprise | Vidyo

Mar 26, 2012

Vidyo Launches White Label Service Provider Program to Enable New Category of Partners

Enterprise Connect, Orlando, FL – March 26, 2012 Vidyo, Inc., the first company to deliver personal telepresence, today announced an industry-revolutionizing approach to address the needs of enterprise customers deploying video communications and collaboration as a service.  With the white label program, enterprise users benefit from simplified pricing for multi-point, telepresence-quality videoconferencing services that allow subscribers to conference with anyone with a mobile device, PC, Vidyo room system, or even a legacy end-point system, since Vidyo interoperates seamlessly with legacy systems.

With its White Label Service Provider Program, Vidyo is also creating an entirely new community of partners called Vidyo Virtual Network Operators (VVNO) that can offer Vidyo’s award-winning videoconferencing solutions as a service.  VVNOs are “infrastructure-less” videoconferencing service partners that can co-brand and sell Vidyo solutions as carrier-grade HD videoconferencing services to enterprises.  Vidyo’s white label program will allow carriers, telecommunication services providers, application services providers, distributors or value-added resellers to easily and quickly enter the video conferencing market without requiring up-front videoconferencing infrastructure investments.

“The videoconferencing industry has been stymied by hardware-based deployment and pricing models for too long; the White Label Program addresses enterprise demand for hosted videoconferencing solutions with a simplified pricing model that enterprises have become accustomed to with audio or web conferencing,” said Ashish Gupta, Vidyo’s CMO and SVP of Corporate Development.  “Vidyo’s white label service, offered by our global partners, will give service providers the opportunity to enter the rapidly growing videoconferencing market without requiring them to deploy infrastructure.”

Benefits of Vidyo’s White Label Program

The White Label Program significantly expands the ways enterprises can purchase VidyoConferencing by enabling Vidyo Virtual Network Operators (VVNOs) to deliver HD multipoint video conferencing services with a simplified pricing model to enterprise customers; starting at a MSRP of $30 per named user per month and a MSRP of $0.2 per minute for each legacy-based guest joining the conference.  Using the white label service offered by Vidyo’s partners, VVNOs can rapidly enter the fast-growing video conferencing market without needing to deploy infrastructure while increasing their average revenue per user (ARPU) by complementing their portfolio of enterprise services with high quality VidyoConferencing.  The program is built on Vidyo’s unique software architecture that enables service providers to offer high-quality video conferencing for mobile, desktop and room system end-points at substantially reduced costs than legacy solutions. Additionally, Vidyo’s solution interoperates seamlessly with existing legacy infrastructure investments, enabling unlimited collaboration between registered subscribers and up to five invited guests. This completely removes the need for any enterprise to buy legacy MCUs.

The Vidyo Difference

The Vidyo communication and collaboration platform is software-based, highly flexible and can be easily customized for individual enterprise and vertical market video conferencing needs. The patented VidyoRouter™ architecture introduces Adaptive Video Layering™, which dynamically optimizes the video for each endpoint leveraging H.264 Scalable Video Coding (SVC)-based compression technology and Vidyo’s IP. Adaptive Video Layering eliminates the MCU and offers unprecedented error resiliency, low latency rate matching thus enabling natural, affordable, high-quality video to work over the Internet, LTE and 4G networks. The platform allows users to quickly leverage the latest hardware innovations and new consumer devices, making it uniquely attractive to partners. Vidyo has been active driving H.264 SVC and SIP videoconferencing interoperability in various standards bodies since 2005.

Vidyo today also announced the VidyoRouter™ Virtual Edition (VE), its next leap forward in massively-scalable, high-quality video conferencing.  VidyoRouter VE is the first and only available solution that virtualizes the media plane in a scalable manner, delivering multipoint video conferencing in virtual computing environments at audio conferencing price points which will have a significant impact on reducing the costs of delivery for White label providers.

About Vidyo, Inc.

Vidyo, Inc. pioneered Personal Telepresence enabling natural, HD multi-point videoconferences on tablets and smart phones, PCs and Macs, room systems, gateways that interoperate with H.323 and SIP endpoints, telepresence solutions and affordable cloud-based broadcast solutions.  Learn more at vidyo.com, on the Blog or follow @vidyo on Twitter.

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The VIDYO logo is a registered trademark of Vidyo, Inc., VIDYO and the trademarks of the VIDYO family of products are trademarks of Vidyo, Inc. and the other trademarks referenced herein are the property of their respective owners.

Vidyo Contact:  Kerry Ogata/kogata@vidyo.com /+1 (301) 717-4224

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